In a recent post about 'big beasts' I promised to highlight some of the other key figures within Jack Morton.
Today it's the turn of our Executive Creative Director, Tim Elliott.
Aside from having an abundance of ideas and a questioning nature, Tim's another keen believer in the importance of humour (see Monday’s post).
During his years in the industry (no-one knows how many, although his likeness is embroidered in the Bayeux Tapestry) Tim has developed a lovely, warm and approachable style, based on the belief that management should be a friendly hand on the shoulder rather than a shout in the ear. He's a great presenter, a quick thinker and a keen popper of the balloons of ego. In any briefing or brainstorm, Tim will be the one to ask "Why should anyone care?" before we get carried away with our own brilliance.
Tim believes that everyone responds well to the unusual, and actively seeks out personality, inventiveness and a dose of humour in every project he touches. But he also recognises the same qualities in the people who make up his team.
As a consequence, he allows gut instinct to trump HR technique when recruiting, and told me once that investing in casual relationships can sometimes help to build a happy marriage...... OK that part isn’t true but everything else is.
Tim is one of the driving personalities within our business, and embodies much of what makes Jack Morton such a great company.
He's talented but self-deprecating, strong-willed but respectful.
Most importantly, he's still hungry, even after all these years.
This week's tagcloud
What's on my mind
About Me
- Kevin Jackson
- The glasses are important, since I’m almost totally blind in one eye. This means I have zero depth perception. Instead of making snap judgements, I have to think around a subject and look again to try and gain a sense of perspective. And that’s what I’m doing here - taking a different view of the trends and patterns around us to see if they’re as close as they seem, or further away than we thought. There’s not a discipline within the communications mix that I haven’t spent time in – what connects them though, is my passion for igniting advocacy and word-of-mouth. I’ve also worked on multi-platform campaigns for some of the world’s biggest brands, we are all on first-name terms. Ultimately, whether it’s a consumer, business or internal audience, no one is exempt from my belief in engaging experiential communications. Over the last four years ago, I’ve been busy developing relationships across the telecoms, technology, FMCG, retail and energy sectors, to name a few.
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