Every agency has a few big beasts. I’m not being unkind here, as these people are neither big or beastly.
I’m talking about the gurus.
The ones who just seem to exude a sense of confidence and originality in everything they do.
The ones who are at the top of our business, but in truth they could be at the top of any business
Some of them started our businesses.
Some of them helped build it.
But no matter how high they rise, they still enjoy nothing more than doing great work for clients.
We have a few of them here at Jack Morton and in this occasional series I’m going to talk about them
The one who I’m going to talk about first is the one who is going to hate it the most, so let’s get it out of the way.
I’m always inspired by David Zolkwer here at Jack Morton.
(Here is a You Tube of the Athens Olympic opening Ceremony which he created)
His passion, enthusiasm and tenacity are something else
The way he can turn chaos into order, complexity into simplicity and in the meantime deliver stunning work is a privilege to behold
This is the kind of seniority that commands, rather than demands, respect.
Like I said, every business has big beasts.
You’ll know them by their unstinting hunger.
This week's tagcloud
What's on my mind
About Me
- Kevin Jackson
- The glasses are important, since I’m almost totally blind in one eye. This means I have zero depth perception. Instead of making snap judgements, I have to think around a subject and look again to try and gain a sense of perspective. And that’s what I’m doing here - taking a different view of the trends and patterns around us to see if they’re as close as they seem, or further away than we thought. There’s not a discipline within the communications mix that I haven’t spent time in – what connects them though, is my passion for igniting advocacy and word-of-mouth. I’ve also worked on multi-platform campaigns for some of the world’s biggest brands, we are all on first-name terms. Ultimately, whether it’s a consumer, business or internal audience, no one is exempt from my belief in engaging experiential communications. Over the last four years ago, I’ve been busy developing relationships across the telecoms, technology, FMCG, retail and energy sectors, to name a few.
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