He’s a handsome devil old George Clooney.
Hair always neat, stubble always clipped, roguish grin always perfectly positioned.
And always dressed in black (or dark grey if you really want to nitpick).
He knows it looks good, and that it works for him.
The key is to find what makes you look your best, and focus on that above all else.
This isn’t about wearing a tutu or a jaunty hat.
It’s about figuring out your key strengths and maximising every opportunity to showcase them.
Grow your business based on your strengths, rather than relying on constant reinvention.
And if you do look best in a tutu – today is dress-down-Friday.
Go for it.