These last few weeks I've been spending lots of time with the other agencies in the IPG network.
It's always useful to visit sister companies - there's really no better way to learn.
This may sound a little 'Miss World' but I really do relish every collaborative opportunity
As I have said before collaboration is the "new black".
But there's a big difference between sitting in a room with some colleagues and collaborating.
So no matter if you are in the network or not and with apologies to David Letterman, here's my top ten collaboration tips:
1) Remember that we're all very talented, but in different ways - everyone brings something unique to the party, your job is to deliver your bit.
2) Collaboration doesn't just get the job done, it's a handy opportunity for building great relationships.
3) The sooner you can start sharing information the better.
4) Keep the lines of communication open - if they break down, the project will soon follow.
5) Try to be open and honest. Politeness is great, but not if it hides what you're really thinking.
6) Nobody's perfect, so don't expect them to be, because you aren't. We all make mistakes, so forgive and forget.
7) When mistakes do occur, make sure that everyone on the team learns from them.
8) Things won't always go your way, so suck it up and try not to sulk.
9) You won't always be successful, so keep an open mind and give it another go. And another...
10) Finally, keep your eyes on the bigger prize.
Collaboration maximises everyone's potential, which means greater rewards.
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