Ok, brace yourselves for a news flash.
We’re all busy.
Stacked, crammed, up-against-it.
The pressure’s on, the diary’s full.
We’re all in the same boat.
So here’s my problem: “I’m too busy...”
What exactly is “too busy”?
In my book, it actually means “I’m too busy for you.”
Just be honest – tell it how it really is.
Otherwise, it just sounds like an excuse.
Even when your plate is full, there’s something that can be done.
Delegation, prioritisation, diary management – all great ways of finding time to help out.
Some people have already got the hang of it.
Even when they’re snowed under, they still find a way of offering support.
It only takes few moments to reschedule your workload and lend a hand.
You’d be amazed at how much extra time you’ll find.
That’s the funny thing about time – it’s the gift that keeps on giving.
This week's tagcloud
What's on my mind
About Me
- Kevin Jackson
- The glasses are important, since I’m almost totally blind in one eye. This means I have zero depth perception. Instead of making snap judgements, I have to think around a subject and look again to try and gain a sense of perspective. And that’s what I’m doing here - taking a different view of the trends and patterns around us to see if they’re as close as they seem, or further away than we thought. There’s not a discipline within the communications mix that I haven’t spent time in – what connects them though, is my passion for igniting advocacy and word-of-mouth. I’ve also worked on multi-platform campaigns for some of the world’s biggest brands, we are all on first-name terms. Ultimately, whether it’s a consumer, business or internal audience, no one is exempt from my belief in engaging experiential communications. Over the last four years ago, I’ve been busy developing relationships across the telecoms, technology, FMCG, retail and energy sectors, to name a few.
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