It’s not always easy to be sure that you’re doing the right thing, especially in the agency world where we often spend more and more time outside of our comfort zone, pushing boundaries.
We are often unsure that we’re doing a great job, we worry we are not being recognised or catching the bosses eye
Just keep doing a good job.
Don’t worry – people notice your achievements, they just don’t always feel the need to comment on it.
That old saying about “no news is good news”
This week's tagcloud
What's on my mind
About Me
- Kevin Jackson
- The glasses are important, since I’m almost totally blind in one eye. This means I have zero depth perception. Instead of making snap judgements, I have to think around a subject and look again to try and gain a sense of perspective. And that’s what I’m doing here - taking a different view of the trends and patterns around us to see if they’re as close as they seem, or further away than we thought. There’s not a discipline within the communications mix that I haven’t spent time in – what connects them though, is my passion for igniting advocacy and word-of-mouth. I’ve also worked on multi-platform campaigns for some of the world’s biggest brands, we are all on first-name terms. Ultimately, whether it’s a consumer, business or internal audience, no one is exempt from my belief in engaging experiential communications. Over the last four years ago, I’ve been busy developing relationships across the telecoms, technology, FMCG, retail and energy sectors, to name a few.
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