OK,
I don’t often write about the work we do at Jack Morton.
Sure, I’ll talk about the strength of the ideas and the talent of the people.
I even mention the great clients we get to work with.
But never the work we actually deliver.
One of the areas we’re really focusing on this year is social media
(along with everyone else!)
to activate communities.
And where better to do that than on a World Cup project.
So I’d like to invite you to check out our campaign for Hyundai.
As if you needed an incentive, there are lots of tickets to the World Cup to be won.
I’d like you to be in with a chance, since Jack Morton employees aren’t allowed to participate.
And if you’d rather stay at home to enjoy World Cup fever, have a look at WAG’s Manor where you could win a luxury mansion all to yourself for a weekend.
This is an exciting space to be working in – where live and digital overlap to create a genuine brand experience.
And, of course, it’s fun.
Just click here
and here
follow the instructions and good luck.
And if you win, just remember who sent you there in the first place...
This week's tagcloud
What's on my mind
About Me
- Kevin Jackson
- The glasses are important, since I’m almost totally blind in one eye. This means I have zero depth perception. Instead of making snap judgements, I have to think around a subject and look again to try and gain a sense of perspective. And that’s what I’m doing here - taking a different view of the trends and patterns around us to see if they’re as close as they seem, or further away than we thought. There’s not a discipline within the communications mix that I haven’t spent time in – what connects them though, is my passion for igniting advocacy and word-of-mouth. I’ve also worked on multi-platform campaigns for some of the world’s biggest brands, we are all on first-name terms. Ultimately, whether it’s a consumer, business or internal audience, no one is exempt from my belief in engaging experiential communications. Over the last four years ago, I’ve been busy developing relationships across the telecoms, technology, FMCG, retail and energy sectors, to name a few.
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