I'm surprised I've got this far in my blog, without once referencing the man with a pithy bon mot for every occasion; Oscar Wilde.
So here’s one of my favourites.
Oscar observed the difference between an optimist and a pessimist.
One sees the doughnut and the other sees the hole.
Funny, clever, insightful.
Don’t you wish you’d thought of that?
What we can agree on is that the world economy is in a bad place and as we start forecasting for 2010 its going to get even tougher.
It’s going to take pretty much every fibre of positive action we can muster to get ourselves through it.
So all you guys out there who like their glass half empty, your job is to try and bring some realism rather than negativity.
Make sure you're seeing the whole.
This week's tagcloud
What's on my mind
About Me
- Kevin Jackson
- The glasses are important, since I’m almost totally blind in one eye. This means I have zero depth perception. Instead of making snap judgements, I have to think around a subject and look again to try and gain a sense of perspective. And that’s what I’m doing here - taking a different view of the trends and patterns around us to see if they’re as close as they seem, or further away than we thought. There’s not a discipline within the communications mix that I haven’t spent time in – what connects them though, is my passion for igniting advocacy and word-of-mouth. I’ve also worked on multi-platform campaigns for some of the world’s biggest brands, we are all on first-name terms. Ultimately, whether it’s a consumer, business or internal audience, no one is exempt from my belief in engaging experiential communications. Over the last four years ago, I’ve been busy developing relationships across the telecoms, technology, FMCG, retail and energy sectors, to name a few.
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