OK, let’s be honest, leadership isn’t without its fair share of problems.
I’m not talking here about the guys or girls in the big black leather chairs.
I’m talking about project managers and account leaders.
One of their problems is their niceness.
Too collaborative.
Canvass too many opinions.
Of course, I’m not saying that isn’t important.
But there’s a point where it has to stop.
There’s a time where you have to take the lead.
Make some decisions.
Give some direction.
Someone needs to pull the disparate strands together.
Show your team that you’ve got ‘it’.
And show your client that you have their best interests at heart.
It’s a tall order.
But you know what, the more decisions you take, the easier they become.
Now, do I fancy a glass of red, or a glass of white?
Maybe a beer!
This week's tagcloud
What's on my mind
About Me
- Kevin Jackson
- The glasses are important, since I’m almost totally blind in one eye. This means I have zero depth perception. Instead of making snap judgements, I have to think around a subject and look again to try and gain a sense of perspective. And that’s what I’m doing here - taking a different view of the trends and patterns around us to see if they’re as close as they seem, or further away than we thought. There’s not a discipline within the communications mix that I haven’t spent time in – what connects them though, is my passion for igniting advocacy and word-of-mouth. I’ve also worked on multi-platform campaigns for some of the world’s biggest brands, we are all on first-name terms. Ultimately, whether it’s a consumer, business or internal audience, no one is exempt from my belief in engaging experiential communications. Over the last four years ago, I’ve been busy developing relationships across the telecoms, technology, FMCG, retail and energy sectors, to name a few.
Subscribe To
Posts
Comments
