We Have Ignition.....Lift Off.....

Here is another in the ‘Postcards from Rhode Island …series’
When you have skills and capabilities as broad ranging as ours, you’re often left with an embarrassment of riches when it comes to telling people about your business.
Problem is, that can sometimes get a bit complicated.
So I’m delighted that we’ve now developed a way to talk about what we do in a genuinely compelling way.
The first of our business offerings falls under the heading of ‘launch’.
Whether it’s a new brand, product, service or even an idea
We can introduce it to the marketplace through the delivery of a compelling experience.
It’s an efficient way of getting maximum bang-for-your-buck and generating instant awareness.
High visibility, PR coverage, excitement.
That's all great and important but for me is not the key.
Awareness is only one element of an effective launch.
The success or failure of any venture depends on the cumulative energy you can generate behind the offer.
It’s about creating talkability – co-opted content that anyone can transmit and share.
We’re all natural born communicators with a hunger for stories we can tell.
Give people the raw materials, and a personalised take on it
and the energy that they will create will ensure the your launch explodes into life
BOOM!